OPINION | Views expressed in this article reflect the author's opinion.
via Disney Store

According to a report, an anonymous Disney executive privately blamed the company’s recent box office failures on “racist and sexist fans” who equate perceived progressive messaging in films with low quality, rather than acknowledging creative or business shortcomings.

The report was shared by a respected Hollywood journalist known for solid sourcing.

“Everyone says ‘It’s the movies, stupid,’ which is an easy thing for people to say. More appealing movies are a great way to jump the political issues. But more and more, our audience (or the segment of the audience that has been politicized) equate the perceived messaging in a film as a quality issue,” the executive reportedly stated.

“They won’t say they find female empowerment distasteful in The Marvels or Star Wars, but they will say they don’t like those movies because they are ‘bad.’”

“So ‘make better movies’ becomes code for ‘make movies that conform to regressive gender stereotypes or put men front and center in the narrative.’ Which is what you’re seeing now, and what Bob [Iger]’s pivot is about right now.”

On social media, many Disney fans criticized this characterization as a deflection and “victim mentality” that fails to address real issues like subpar scripts and pandering wokeness driving away audiences.

Critics argued Disney needs leadership change to refocus on excellence rather than politics.

“Typical victim mentality. Its not us its you,” one X user wrote.

“The failure is due to the wrong person hired to do the job. Which is to make a quality movie. The script for sure has been going down hill,” another wrote.

“Disney’s head is so far in the sand that they call their consumers *bigoted* for not buying their woke products. A major shake up at the top is needed to restore the excellence that Walt Disney himself created,” another said.

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